User Interface Design
We assign experienced and certified designers, best suited to your business and industry needs, to create high quality designs aimed to convert. From web design, software design, mobile design and responsive designs, we provide all user experience solutions needed to create amazing products. A user interface is not just about aesthetics but about how the customer uses it and how well it works on the devices they use. With a comprehensive design process that starts with information gathering and ends with an easy to use interface – NMG creates a native experience for content delivery
NMG has been designing innovative custom software since 2008. We have created clean design experiences for software for over 300 clients from a diverse set of industries including education, ecommerce, music technology, consumer electronics, entertainment, financial services, and more.
Our artist side understands the difference between a good software and a bad one – which is usually the quality of its user experience (UX). A good UX is what separates successful businesses from unsuccessful ones, and to achieve this, we consider UX to be an essential component of product strategy.
From static layouts to interactive prototypes, we design it all. Suggest changes/feedbacks to your design with a click of a button and interact with the designer directly — no previous conversation syncing required. Preview your prototypes, complete with transitions on devices, then share your fast feedback with the team.
Our mobile design builds up on the concept of simple and effective designing, which means keeping content and interactive elements to a minimum, which in turn keeps the user at ease with the product.
By showing organized information to improve user retainability, reducing clutter to improve comprehension and adding more visual weight to the most important element on the screen, we create mobile designs for the present day user who only want, what they need to know.
Designing interactive elements that are familiar and predictable is another important aspect of a good design. When users know that they can take a second look at data they’ve provided or options they’ve selected, this allows them to proceed with ease.
Mobile-dedicated sites are designed specifically for mobile and tablet devices. They often live under a separate URL (e.g., m.site.com) and are completely distinct from the full website. By adjusting designs for screens & putting more focus on gestures we create mobile site designs which work seamlessly.
The mobile version designed by us will automatically responds to the type of device (desktop, tablet or mobile) it is being viewed on, and content is optimized accordingly to comply with Google standards for mobile-friendliness.
Design blueprints are developed to serve as a base for constructing the software system. Many critical and strategic decisions are made to achieve the desired functionality and quality.
Our Collaborative Design Process
Effective web design is a process to design clear and intuitive layouts with the help of team & client communication
You hold an invaluable amount of information, and we are here to listen.
Design kickoff meeting: Designers are in all early meetings, fully prepared with their analysis of the questionnaire already filled by you before the meeting and have everyone discuss together.
Ask questions: Detailed discussion of things you like or dislike with proper explanation and a reason – understanding why in the context of the design principles or brand strategy. For example, “This typeface works because it feels friendly and we want our website to be approachable.” instead of “ I hate green”
Break down Client Feedback: Interpret how the adjectives and themes, our designers discovered, translate into your brands design principles such as balance and emphasis. The final goal is to provide the right subtle visual cues with human’s subconscious assumptions that meets the desired theme.
Elements of design: Line, Color, Shape, Form, Pattern, Space, Texture Principles of design: Unity, Harmony, Balance, Rhythm
Design a Visual Language
This is the actual process of composing the design.
Style tiles: These are great for web design in general, even more so in responsive design. Its presented to you during the wireframing process, so progress concerning style and layout can be made separately but concurrently. Style tiles are designed based on the matching theme and become a big point of reference to you to determine if we both are on the same page.
Priority Guide: Priority guide is an internal design process where we create a single deliverable that provides direction for content-focused design and mobile-first development, resembling a wireframe to our developers so they are not forced to make design assumptions.
Designer – Developer Collaboration: Once the design work is done, the handoff to the developer consists of the completed desktop-sized design and the original mobile-sized wireframe. The developer is provided a sort of bookended direction, both desktop and mobile. Two guides to follow, each offering unique information.
Sharing Design Feedback: We use an amazing design feedback tool – invisionapp, where you add comments to the design with a click of a button and interact with the designer directly — no previous conversation syncing required.
Making changes in invision takes less time and allows us to work faster. Multiple screesn are presented to you so you can share your detailed feedback on each.
You can also preview your prototypes, complete with transitions on desktops, iOS and Android devices, then share your fast feedback directly from the pages.
Test early, test often: We use the TETO-principle as usability tests often provide crucial insights into significant problems and issues related to a given layout. Testing is an iterative process - design it, test it, fix it and then test it again.
Discussion over “Visual Language”
Changes that need to happen outside of or in parallel with UX
Content, design, and development team members, review and collaborate regularly at every stage in the creation process until the site is live.
More than 500+ businesses from Fortune 500 to Start up's, representing a diverse range of businessmodels, use NMG's services and solutions to transform business into measurable success.
Our portfolio speaks more than words. Check out the real examples from our work history. Please go through the case studies displaying how we work and the customer satisfaction standards our team can deliver.
DC's Wolomi Startup got funded by Google
The wolomi app is an educational and supportive resource for women of color who are pregnant or new mothers. Wolomi is a community of women of color creating an empowering journey for modern-day mothers to be navigated the health care system for better outcomes. Everything is on the same convenient platform.
$4.25 million seed funding round
led by Andreessen Horowitz.
Produced by the J. Paul Getty Museum in Los Angeles, Getty Unshuttered is a positive community for teen photographers like you to share your unique view of the world, grow your skills, and build your portfolios. It’s free to use and ad-free, too
Platform developed that allows users to keep track of recommendations from other users in their Vouch Vault or they can share their own. This product primarily fulfills the common use case of “I need to remember that” every time a friend says “you’ve got to read this book, see this documentary, download this song, buy this product, try this restaurant, etc.”
From this platform users can keep a list of things they’d like to try, and if they end up loving them, move those items in the list of things they Vouch for.
"Equipment repair and bringing cost efficiencies in backend operations. The app is being used by over 2000+ anytime fitness and procure gyms."
Gluten Dude app is a platform that help people eat gluten free for those who are suffering from celiac disease. This platform believes that whether people are travelling, socializing, or just need a quick bit to eat, people living a gluten free lifestyle should be able to eat safely and comfortably.
This App strive to help people find gluten free friendly business and share their experiences with other members of gluten free community. This will raise awareness for celiac disease and other food sensitivities.
It is a medical chat platform where medical workers communicate within their facility as well as other facilities.
Medical workers will communicate via chat, audio and video call. App has security features to protect sensitive material sent in the app.
Music licensing and live streaming platform to facilitate music licensing by independents and small artists. Musicbed is all about enabling artists to do what they love while providing filmmakers and production studios with an inspiring selection of music to license for their projects
We are part of our clients journey. Your success is our success.
Vice President of Sales and Marketing,
Telemark Diversfied Graphics
Founder & CEO
Adam Bronson Nardi
Online Dating Website,
Founder & Director
Sai Karan Vedulla
London & Partners,
VP & Chief Representative
Adaptive Professional Solutions (Now RGP),
NMG is used by 500+ businesses and brands
We're full service which means we've got you covered on user experience, design, development, beta testing, maintenance, updates...a long term strategic partner not a vendor.